by Liam Maddock | Jul 20, 2021 | Agents and Brokers, Blog, Carriers, Employers and Group Sponsors, Marketing Materials
CTAs are All Around Us I like to think the origins of the Call to Action (CTA) are as old as commerce itself. It came into existence the very first time someone said the words “Buy this!”. And, perhaps, the birth of marketing was the moment someone debated if “Buy...