Empower your policy holders with a digital payment solution that offers choice, control, and security. 

How customers pay WILL influence what they buy and if they renew. Today’s consumers demand payment solutions that are seamless, secure, and easy to use. We built GeniusPay to create the ultimate secure payment solution, provide the best customer experience, and increase enrollment and renewals.

The Genius is in Our Approach

Anything is possible with the right partner.

We make offering a best-in-class payment solution and improving your customer’s experience easy, secure, and scalable. 

A Payment Solution that Drives Transactions

Weak payment solutions with limited options can derail the consumer experience and limit enrollment and renewals.

Featuring more payment options can improve transactions and conversion rates. GeniusPay can process any combination of Credit Card, ACH, Payroll Deduct, Pay by Check, or PayPal all within one secure shopping cart. After purchase, our digital wallet keeps engagement high by storing receipts, enrollment documents, membership cards, renewal options, and special offers all in one convenient location right on a customer’s mobile device.

A Platform for Success

Genius Avenue specializes in creating exceptional experiences for our clients and their members

GeniusPay is built into every GeniusAvenue solution to create an exceptional experience for your customers and to  drive transactions. Insurance and benefits products require a dedicated payment solution. GeniusPay was built by insurance experts, specifically for the insurance and benefits industry, with features designed to increase enrollment, improve retention, and guarantee a great customer experience.

Choice and Control

Process any combination of Credit Card, ACH, Payroll Deduct, Pay by Check, and PayPal all within one secure shopping cart and we are adding new payment options all the time. Consumers can also use their mobile camera function to capture Credit Card info.

Mobile First

Genius Avenue designs all of our solutions with a mobile first mindset to help our partners create a truly responsive, modern brand experience on any device, from any location. Stay top of mind on the devices consumers carry every day.

Optimize Your Payments

It takes more than adopting a new payment solution to unlock your potential and simplify the payment process. Great results are born from the understanding, versatility, and expertise a dedicated partnership provides. Genius Avenue can expand your capabilities and create the perfect payment solution to meet the exact needs of your product and your customers.  

Security First

Genius Avenue offers best-in-class security certifications.

SOC 1 and SOC 2

PCI DSS Compliant



Let’s create your perfect payment solution.

Today’s policyholders and members expect choice, control, and ease of use. Together we can create the perfect payment solution to fit the needs of your consumers and provide the options that accelerate sales, enrollment, and renewals.


Accelerate Your Business