Customer acquisition and member management that increases sales, enrollment, and renewals
Any product carrier, voluntary benefit, brokerage, agency, or association can leverage Genius Avenue’s versatile, mobile-friendly platform, unique capabilities, and industry expertise to create growth, unlock new opportunities, and establish a better customer experience.
Some of our partners and platform users
Genius Avenue Capabilities
Genius Avenue is continuously innovating to provide more tools and products to our clients. Below are some examples of how we can help you. Click on any capability to learn more.
Our Approach
Genius Avenue focuses on your customers, members and policy holders dedicating our entire platform and capabilities to their experience and partnering with you to empower your strategy, increase enrollment, expand distribution, improve retention, and accelerate your business.
Innovation that creates growth
App
The Genius Avenue platform features a native mobile App for both iOS and Android devices, allowing your members to enroll and manage their benefits and view important policy information anywhere, anytime, right from their phones.
Genius ID
GeniusID is our SSO (single sign-on) technology that we feature in all our solutions. Consumers can use their Google, Facebook, Microsoft (or any of 28 other account options) to create enrollment accounts quickly and easily and enhanced security keeps our clients and their members.
API
We utilize a Rest API Design to allow our customer acquisition and management platform to integrate with any complementary software system, TPA, CRM, or CMS. This "universal connection" point allows us to make our platform work with your existing solutions rapidly and efficiently.
Sales Tax
Part of our enhanced reconciliation engine allows us to calculate, collect, and remit sales tax for any number of products and accommodate varying state and regional statutes.
Crypto Currency
Genius Avenue now accepts Crypto Currency and Bitcoin. We make it easy for members to pay the way that works best for them, from credit card to payroll deduct, to ACH, to Crypto.
Anything is possible with the right partner.
We enable our partners to unlock new revenue streams while improving their customer’s experience by leveraging easy, secure, and scalable mobile solutions.
Solutions that empower.
Carriers
Carriers
The right partner should be growing your business and increasing customer lifetime value.
Go beyond traditional enrollment, admin, and TPA service solutions and accelerate sales, unlock new opportunities, streamline administration and realize your product’s full revenue potential.
Voluntary
Voluntary Benefits
We understand that voluntary and lifestyle benefit companies have unique needs.
Our voluntary benefit partners exceed customer expectations. We offer turnkey go-to-market solutions and streamlined administration, augmented by a team of dedicated benefit experts.
Brokers
Brokers
Take benefits off-payroll without the headaches and hassles of billing or administration.
Any brokerage or agency can offer great voluntary benefits without the burden of additional administration or complex reconciliation. We offer turnkey solutions that can support any group or product.
Associations
Associations
We can help you unlock association sales and offer great benefits to non-traditional groups.
Offering insurance and benefit options to associations is challenging. We have the capabilities and technology to make supporting associations and other non-traditional group sales easy, and affordable.
Discover how Genius Avenue helped an HSA lender scale their business
An up-and-coming health tech company has an extremely innovative product. They allow employers to offer their employees access to pretax dollars used towards medical expenses before those dollars are actually accrued. The product is fantastic, and many employers and brokers agree, resulting in significant new business for the benefits provider. The problem is making this product work smoothly and effectively requires complex reconciliation, payments, and reporting behind the scenes.
Great Results take more than Software
Great results are born from the understanding, versatility, and expertise a dedicated partnership provides. Genius Avenue has been innovating alongside our partners for over a decade. We can work with you to create the perfect solution to meet the exact needs of your group, members, or employees.
Featured Blog Articles
VP Spotlight: Megan Wood
This is the second blog of our VP Spotlight series. Learn about the people behind Genius Avenue who impact not just our products and services, but also our company's culture and the Tucson community. The values and lessons each VP brings to our team make Genius Avenue...
Top 3 Things Entrepreneurs Forget When Launching Benefit Products
The guiding ethos in developing and bringing new types of benefits to the market is: drive the cost curve downwards while providing a quality product. Telehealth is one of the primary areas for cost reduction while improving services. The Mayo Clinic defines...
How to Update Your LinkedIn Profile
This blog is the second in a series titled “All About LinkedIn.” Our career expert, Sadie Guzman, will explore how to maximize the platform for your professional development and job search. You can read the first blog of the series here. This blog will break down how...
Security first Genius Avenue offers best-in-class security certifications.
SOC and SOC 2
PCC DSS Compliant
HIPAA
Discover how the right customer acquisition and management platform can unlock your growth potential.
We can accelerate your business, empower your growth, and create great customer experiences for your customers, members, employees, and policy holders.