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Genius Avenue Blog

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VP Spotlight: Megan Wood

VP Spotlight: Megan Wood

This is the second blog of our VP Spotlight series. Learn about the people behind Genius Avenue who impact not just our products and services, but also our company's culture and the Tucson community. The values and lessons each VP brings to our team make Genius Avenue...

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How to Update Your LinkedIn Profile

How to Update Your LinkedIn Profile

This blog is the second in a series titled “All About LinkedIn.” Our career expert, Sadie Guzman, will explore how to maximize the platform for your professional development and job search. You can read the first blog of the series here.  This blog will break down how...

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How to Build Your LinkedIn Profile

How to Build Your LinkedIn Profile

This blog post is the first in a series titled “All About LinkedIn.” Our career expert, Sadie Guzman, will explore how to maximize the platform for your professional development and job search. This blog will break down the key steps for you to have a successful...

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Do I Need an App for Benefit Enrollment?

Do I Need an App for Benefit Enrollment?

“When someone starts their first job out of college and H.R. hands them a benefits package and says, ‘Make your choices,’ it can be an extremely anxious moment,” said Chris Baker, VP of Technology & Innovation at Genius Avenue. “I remember my first job. They gave...

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VP Spotlight – Liam Maddock

VP Spotlight – Liam Maddock

This is the fourth blog of our VP Spotlight series. Learn about the people behind Genius Avenue who impact not just our products and services, but also our company’s culture and the Tucson community. The values and lessons each VP brings to our team make Genius Avenue...

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Congratulations! You Received a Job Offer. Now What?

Congratulations! You Received a Job Offer. Now What?

This blog is the final post of a 5-part series titled “Everything You Need to Know Before you Enter the Job Market.” Our career expert, Sadie Guzman, will explore the job search process from start to finish to make sure you are fully prepared to land your next career...

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What You Need to Know to Crack the Interview

What You Need to Know to Crack the Interview

This blog post is the fourth of a 5-part series titled “What You Need to Know to Crack the Interview.” Our career expert, Sadie Guzman, will explore the job search process from start to finish to make sure you are fully prepared to land your next career opportunity....

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VP Spotlight: Lucha Oceguera

VP Spotlight: Lucha Oceguera

This is the third blog of our VP Spotlight series. Learn about the people behind Genius Avenue who impact not just our products and services, but also our company’s culture and the Tucson community. The values and lessons each VP brings to our team make Genius Avenue...

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How to Make Sure Your Job Application is Seen

How to Make Sure Your Job Application is Seen

This blog post is the third of a 5-part series titled “Everything You Need to Know Before you Enter the Job Market.”  Our career expert, Sadie Guzman, will explore the job search process from start to finish to make sure you are fully prepared to land your next career...

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Off-Payroll Benefits: 3 Major FAQs

Off-Payroll Benefits: 3 Major FAQs

HR Departments are increasingly asked to do more with less staff, and more often than not, they are spread too thin. How we got here.  Over the past few decades, HR technology has made dramatic gains in popularity and accessibility. The migration to the cloud has...

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Where Are the Jobs? 

Where Are the Jobs? 

This blog post is the second of a 5-part series titled “Everything You Need to Know Before you Enter the Job Market.” Our career expert, Sadie Guzman, will explore the job search process from start to finish to make sure you are fully prepared to land your next career...

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VP Spotlight: Matt Muehlebach

VP Spotlight: Matt Muehlebach

This is the first blog of our VP Spotlight series. Learn about the people behind Genius Avenue that impact not just our products and services, but also our company's culture and the Tucson community. The values and lessons each VP brings to our team make Genius Avenue...

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Call to Action Calculator

Call to Action Calculator

CTAs are All Around Us I like to think the origins of the Call to Action (CTA) are as old as commerce itself. It came into existence the very first time someone said the words “Buy this!”. And, perhaps, the birth of marketing was the moment someone debated if “Buy...

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Where to Start Your Job Search

Where to Start Your Job Search

This blog post is the first of a 5-part series titled “Everything You Need to Know Before you Enter the Job Market.”  Our career expert, Sadie Guzman, will explore the job search process from start to finish to make sure you are fully prepared to land your next career...

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Are Off-Payroll Benefits Right for Your Clients?

Are Off-Payroll Benefits Right for Your Clients?

Want to be an early adapter in new insurance offerings? Keeping your clients happy means providing them with convenient benefits. Taking premiums out through payroll deduction can cause many administrative headaches and takes a great deal of time and manpower. Also,...

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API Explained: What it is And Why It’s Important

API Explained: What it is And Why It’s Important

You use APIs every day, sometimes without even realizing it. They are a key component to many applications and allow companies to share and provide access to certain functionality of their applications and services. Some prominent examples are the use of Google Maps...

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How Policyholders Prefer to Pay

How Policyholders Prefer to Pay

Traditionally, an insurance policy comes with a mountain of paperwork and plenty of hassle. In the digital age of technology, there is no real need for these antiquated methods. Policyholders are realizing that there are easier options out there, and insurance...

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Genius Avenue Partners with Vive Benefits

Genius Avenue Partners with Vive Benefits

Genius Avenue and Vive Benefits partner to offer an optimized HSA, challenging the competition in employee benefits. Genius Avenue, an established employee benefits technology company, announced a partnership with Vive Benefits, an innovator in healthtech. This...

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How to Network in the Pandemic: 4 Tips for Brokers

How to Network in the Pandemic: 4 Tips for Brokers

If one thing is certain during this challenging year, it’s that we need support from others – and, in return, others need support from us. Networking is an excellent way to achieve your goals and support the interests of others, ultimately developing lasting, mutually...

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New Tech in Insurance

New Tech in Insurance

A time traveler from even the early 2000s would probably be shocked at the world we live in today. Rapid advances in technology have reshaped our experiences at an unprecedented rate in most areas of our day-to-day lives; soon, insurance will be no exception. Read on...

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Covid-19 is Accelerating Digital Adoption

Covid-19 is Accelerating Digital Adoption

The outbreak of the coronavirus has impacted nearly every aspect of our day-to-day lives, and the insurance industry is no exception. For better or worse, some of these innovative changes are certainly going to stick around long after the pandemic has been contained....

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Should Your Insurance Company Offer D2C Products?

Should Your Insurance Company Offer D2C Products?

Technology has changed how people research, shop for, and even buy products and services. As an example, eMarketer predicted D2C eCommerce growth of almost 25 percent in 2020. While responses to the coronavirus have prompted some of these changes in consumer behavior,...

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Genius Avenue Supports the Entire Customer Journey

Genius Avenue Supports the Entire Customer Journey

This blog will look at why an enrollment and administration platform is superior to a software solution for most applications – and how it’s effective in creating a great customer experience. Those of us who work around the edges of the insurance and benefits industry...

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Insurance and Benefits Untethered

Insurance and Benefits Untethered

It wasn’t always like this My 5th grade daughter saw a phonebooth in person for the first time the other day. We were attending a skating party at our local rink when she noticed a rather forlorn looking pay phone sitting against a wall in the parking lot. I glanced...

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Ways to Keep Your Broker Network Energized

Ways to Keep Your Broker Network Energized

Opportunities in benefits and insurance grow as the industry modernizes. New, specialized technologies are changing the sector as a whole. These niches can provide brokers with a unique opportunity to thrive. Conversely, if they fail to capitalize on this trend, they...

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Remote Work on the Rise

Remote Work on the Rise

The modern workforce is increasingly dominated by remote and work-from-home models.   According to Forbes, 60% of the top 20 companies in the annual World’s Best Workplaces list have an active remote working...

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Compete with Unique Employer Rewards

Compete with Unique Employer Rewards

Modern benefit strategies are changing the landscape of the employee benefits industry. As demand for voluntary benefits increases, employers are quickly shifting towards delivering new programs designed to accommodate the individual lifestyles of their employees. The...

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4 Benefit Strategies to Leverage

4 Benefit Strategies to Leverage

As the workforce diversifies and mobile technology continues to entrench itself in all major markets, offering attractive employee benefit plans is more important now than ever before. Voluntary benefits are on the rise as a critical component of job satisfaction. The...

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Why Insurance Refuses to Update the UX

Why Insurance Refuses to Update the UX

Second only to the government in the contest for rigid systems, the insurance industry has been slow to adapt to technological and societal changes. Fax machines, rolodexes, reams upon reams of paper, and in-person sit-down meetings have long defined the way insurance...

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The blog posts featured above are just the beginning.

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